Listening up to your customers
May 18, 2022
Being a good listener can build mutual trust and confidence, being amongst the most valued skills in both personal and
marketing
Transforming speech analytics; from a high-level tipping tool to a customer experience disruptor
May 12, 2022
In their quest for an even better Customer Experience, customer-facing companies are starting to understand that their quest might not
What is Sentiment Analysis?
May 5, 2022
Sentiment analysis is contextual text mining of text that identifies and extracts subjective information to help a business to understand
Pobuca Experience Cloud can turn you into a CX leader
April 20, 2022
While Customer Service (CS) is focused on a specific part of the customer interaction with a brand, Customer Experience (CX)
Incorporating AI ethics
April 5, 2022
It was 2018 when we started working on our new statement of purpose for Pobuca. The very same year where
Voice of the Customer (VOC); the right survey or is there more into it?
March 18, 2022
Voice of the Customer (VOC) is the guiding light for brands and retailers, allowing them to be insightful and responsive
