Shopping malls

INDUSTRIES

How we can help

Pobuca supports shopping malls, shopping centers, plazas & their tenants to offer exceptional Customer Experience and increase customer engagement.

A coalition loyalty program that unites multiple brands/tenants under one roof, allowing members to access an online marketplace, with exclusive offers & vouchers, earn points and redeem them as they want.

Make your customers feel at home, they will come back.

CX_shopping_malls_industry

Challenges

Lack of customer
data

There is not a convenient way to identify in-store customers, shoppers remain anonymous, thus preventing any meaningful content & experience personalization.

Targeting specific
audiences

Identifying personas and dominant customer segments allows you to differentiate your approach (mobile focus for millennials, experiential offers, VIP exclusivity, etc.).

Unified
experience

Introducing a unified solution for all tenants to offer customers a consolidated shopping experience that will increase their engagement & loyalty.

Knowing
the customer

Loyal customer identification & data collection about their actions & preferences to launch personalized campaigns, rewards, & optimized communication strategies.

Revenue
increase

Attract new customers, retain the loyal ones, provide incentives for frequent visits, and increase the average spent per visit, revenue and assure greater profits for the tenants.

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Next-generation Loyalty for Malls

Private mall clubs

A private mall club (tiered and/or subscription-based), where members can access a set of benefits & vouchers.

Experiential Loyalty program

A tiered Loyalty program, where members will be rewarded for selected interactions with the mall (visits, contests, missions, activity on social media, etc.).

Holistic Loyalty program

A tiered Loyalty program, where members will be rewarded for every interaction & in-store purchase at the tenants’ physical stores.

Engage your customers under one roof