Smart loyalty programs

Build a powerful loyalty program to offer a unique customer experience to your customers by leveraging AI and ML technologies. Pobuca platform will support your business to improve customer engagement and retention via top-notch features.


360° customer

Create unified customer profiles based on all stages of the customer journey, on demographics and behavioral criteria, and consolidate diverse deep data into a single customer view.


Target the right customer with the right message at the right time via tailor-made campaigns on preferred communication channels, and increase customer engagement, loyalty, and revenue.

Customer loyalty

Gain loyal customers by rewarding them for in-store and online purchases, offering participation in special events, exclusive services, and actions throughout the customer journey.

AI analysis
& metrics

Use customer data, such as campaign interactions, website, mobile app or social media activity, demographics, and shopping habits to send personalized content and predict future behaviors.

data access

Get a 360-degree view of your customers by having real-time access to your data through pre-built reports, dashboards, key metrics, and analytics to optimize and personalize their journey.

Our projects

Where our technical expertise meets your business projects.

Real-time captures

Find out more about Campaigns through real-time captures.

Case Studies

Find out more about our success stories and how our customers made the most out of our services.



It reliably supports the daily needs of consumers and businesses and actively contributes to the economic and social development in Greece.


In light of its constant development, Kafkas S.A. needed an effective customer relationship management system (CRM).
Schneider Electric

Schneider Electric

"i-NRG4U reward program. 70 POS covered produced 1000+ registrations, from diffused markets".


"An omnichannel approach, introducing, not only a traditional card, but also a mobile app and a microsite".