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Having Black Friday and Cyber Monday only just left us, winter holidays are right around the corner

Black Friday is right around the corner, and you are trying to decide how to squeeze the most out of it. As a consumer, you are probably refining your shopping wish list

A long-lasting tradition is about to change. It's certainly no secret that loyalty programs are one of the best ways to build

Yes, you might have a truly great product or a service that brings real value to your customers’ lives.

It is a fact that the backbone of retail has always been physical sales, having customer experience being correlated with the corresponding physical elements and touchpoints. As the world of retail is evolving through e-commerce, retail customer experience has also evolved.

Customer experience is the overall feel you leave with your customers after their interaction with you, a projection of their experience on how they think of you as a brand, and the only way that could ultimately lead to brand loyalty.