On September 15th, Boussias Communication organized an exclusive event with C-level speakers and participants of leading Greek companies of retail. The main topics of The future of retail: leaders’ executive meeting were the great challenges that the industry faces in this unprecedented era.

Pobuca was among the big sponsors, with its CEO Isidoros Sideridis also participating as a speaker with the presentation: “Adapting to the next normal of Customer Experience in retail”.