Utilities

International energy suppliers, from large businesses with a spectrum of services to specialized, niche companies focusing on wind energy and other services.

Goals

Customer
profile

Create a 360 customer profile with demographics, behavioral and consumption data.

Suppliers

Create a solution for supporting negotiations with suppliers and price configuration.

Document
management

Document and contract lifecycle management & e-signatures.

Campaigns

Improve marketing campaigns management, segmentation and multichannel campaigns.

Sales

Sales performance improvement.

Features

Unified
customer profile

Demographics data, transactional data, full activities history, consumption history, legal documentation.

Price configuration & supplier negotiation

Data entry regarding the purchasing price directly from the supplier, calculations regarding the average price based on shortage or surplus of each one of the suppliers, price modification based on forecasting assumptions and risk calculations, price automatically associated with a specific opportunity, legal issues.

Marketing

Lead capturing and lead evaluation, automated marketing campaigns via email, Viber and short text messages, event management, surveys & questionnaires.

Sales

Opportunity management, workflows for sending the quote using dynamics templates, approval processes depending on the estimated revenue of the account itself, full pipeline reporting based on the user’s role, onboarding workflows, tablet and/or smart phone functionality.

Document & contract lifecycle management

Customer folder that includes offers and contracts, contract renewals workflows, e-signature.

Benefits

Corporate
objectives

Defining company’s and customer’s objectives, both qualitative and quantitative on mission statement, objectives, requirements, fundamental KPIs and time planning.

 

 

Best
practices

Enhancing decision making with latest loyalty trends and best practices, potential limitations, preferable characteristics and reward types based on profit and company’s strategy.

 

 
 

Solution
characteristics

Defining the loyalty scheme characteristics and setting the metrics on topics such as awarded points ratio, loyalty tiers/levels and overall performance indicators.

 

Core
processes

Designing registration, reward and redemption processes by optimising the existing IT infrastructure by leveraging existing technologies and ensuring seamless integration.

 

ROI
analysis

Projecting ROI based on industry–focused ROI patterns and models that include financial data and realistic assumptions on how to effectively influence the consumer behaviour.

 

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