Electronics

Electronic equipment industries that provide electrical and lighting equipment and offer solutions, services and products to a wide range of clientele, ranging from electricians to construction companies, real estate agencies and industries.

 

Goals

Customer
profile

Create a unified profile of the customer to be accessed by any user easily and containing all relevant information.

Project
management

Manage complex sales projects.

Customer
support

Improve the overall performance of the customer support department.

In-store expereince

Offer improved customer experience in store and after sales.

Mobility

Improve mobility for field services employees (sales executives and technicians).

Features

Features

Demographics data, behavioural data, transactional data / full activities history.

Marketing

Cross selling and up-selling opportunities, prospect customers different journeys, automated marketing campaigns.

Sales

Opportunity management, workflows, approval processes, project management, full pipeline reporting.

Customer
support

Detailed past activities history, SLA information, automated case assignment.

Contract
management

Full contract details, reminders for close expiration dates, e-signature.

Integration with back office systems

ERP system, e-commerce platform.

Benefits

Best
practices

Enhancing decision making with latest loyalty trends and best practices, potential limitations, preferable characteristics and reward types based on profit and company’s strategy.

Solutions characteristics

Defining the loyalty scheme characteristics and setting the metrics on topics such as awarded points ratio, loyalty tiers/levels and overall performance indicators.

Core
processes

Designing registration, reward and redemption processes by optimising the existing IT infrastructure by leveraging existing technologies and ensuring seamless integration.

ROI
analysis

Projecting ROI based on industry–focused ROI patterns and models that include financial data and realistic assumptions on how to effectively influence the consumer behaviour.

Corporate objectives

Defining company’s and customer’s objectives, both qualitative and quantitative on mission statement, objectives, requirements, fundamental KPIs and time planning.

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